Salesforce
Salesforce is the world’s leading provider of CRM solutions. The cloud-based platform connects sales, service, marketing, and commerce to help companies deliver personalized, efficient, and scalable customer experiences. With innovative features, AI-driven workflows, and high flexibility, Salesforce drives sustainable growth and digital transformation.
Our Focus Topics
Our focus topics form the thematic core of the DIGITAL X – with a clear view of the relevant challenges and opportunities for companies.
About the company
With its Customer 360 platform, Salesforce provides a complete view of customer data and enables businesses to manage every touchpoint along the customer journey. The integration of artificial intelligence (Salesforce Einstein), automation, and real-time data unlocks a new level of personalized engagement. Industry-specific solutions, flexible customization, and a vast ecosystem of apps and partners ensure that Salesforce creates value across all business sectors – from SMBs to global enterprises.