hepster

Katja Fröhlich

VP IT & Digital Products | hepster

Leads technology and product teams through transformations - with an international perspective and a clear focus on impact. Katja Fröhlich is VP IT & Digital Products at hepster and has previously led global IT and engineering organizations in Europe and Asia, including in the insurance, biotech and travel industries. She combines a deep understanding of technology with business acumen and experience from both corporate and start-up environments.

Focus Topics

The Focus Topics form the thematic core of the DIGITAL X– with a clear view of the opportunities and relevant challenges for companies. The speaker's focus is:

Artificial intelligence

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Masterclass Artificial intelligence

Von Chatbot zum Multi-Agenten-System: Wie hepster komplexe Prozesse mit KI Schritt für Schritt automatisiert

13:30-14:00
Raum C
German
Basic

Standard AI solutions fail once things become complex. Octonomy CEO Sushel Bijganath concisely demonstrates how companies can automate critical processes using a reliable AI platform. Afterwards, ANWR GROUP Director IT Sven Kulikowsky presents two strategic cases: ANNI as the future of retailer consulting and AI-supported customer service at ANWR Media through automation and system integrations. This shows how one platform can serve different target groups – including key learnings and success factors.